- Build news team and create working news site
- Establish newsdesk with information being sourced from across the drupal community
- Partner with Drupal Events as media partner and cover and promote events
- Conduct interviews of contributors and community leaders
- Establish video channel
- Partner with Drupal companies and organize Drupal news from across the community
- Establish dedicated marketing team for promoting Drupal events and local communities and for supporting local event organizers
- Establish live webinars on the site
- Establish community advisory body to direct operations of the community activities
- Establish relationships with Media organizations covering technology news and get into content sharing
- Establish relationships with technical bloggers and technical influencers and promote content
- Establish PR offering for Drupal companies to broadcast company press releases
- Establish dedicated marketing unit around taking Drupal to non-Drupal events and to new markets
- Establish public framework for equitable distribution of Drupal opportunities to companies who contribute to the community
- Establish sales and marketing offering to generate and distribute Drupal opportunities to agencies based on the above
- Establish DrupalCollab as a collective and put together systems and people around it
- Transfer ownership and operational responsibilities of the media unit to the collective