Open Strategy Partners

Open Strategy Partners: strategy, marketing, and communications for technology organizations, with a special focus on open source.

Partnering with OSP

At Open Strategy Partners, we help you communicate the value of what you make and do, connect you and your technologies with the people who need to hear your stories, and grow the communities around you.

We aim to build a collaborative partnership and a mutual understanding of the strategic foundation of your organization, situation, and goals. This clarity helps us tailor strategy, marketing, and communication services to support you—for example, building stronger user communities, growing adoption of your solutions, building partner networks, or reaching influencers.

OSP Differentiators

We bridge the Tech/Business gap. Developer teams and business teams don't always understand each other—even when they’ve had a great idea and are building a great product that solves a real problem for others. Your technically brilliant people should be focused on the minutiae of a great implementation, and it is our job to explain it to those who have the budget to buy it. With OSP’s Authentic Communication framework, we create expert-level content with you that is compelling, accurate, and targeted to build trust with the people you are trying to reach—trust in you, your teams, and your activities—and motivate them to engage with you further.

We have deep roots and in open source software, community, and practice. Whatever it is you do in and around open source, we know the space and can get straight to talking about how you can deliver and receive the most value out of it. We understand what makes it unique and valuable, and what pitfalls make it tricky, too. Our clients include open source product companies, projects and their communities, and service providers. We work with them on everything from communications of all kinds to community building, contribution, evangelism, and business development.

We help high-value organizations communicate efficiently and effectively. Teams of experts—whether at startups, agencies or elsewhere—need to be focused on delivering their expertise. It’s tough, especially in smaller companies, to ask them to also take on the full burden of marketing or communications activities on top of that. OSP helps to create compelling, accurate communications for your organization that supports your strategic goals, while significantly reducing the burden on your expert team members. We plan and co-create everything from blogs and articles to conference presentations, white papers, investor marketing communications, and more.